Back in August, Brio Design was chosen among several Baltimore-area design firms to redesign the magazine for Marinalife, a membership-based organization that targets high-income powerboat owners. The magazine, published quarterly, boasts extensive destination and marina information for yacht owners.

The challenge was to create a design that showcased the beautiful photography throughout the magazine, while still maximizing the space on the page for copy. To achieve this, the forced justified two-column grid was changed into left-justified two-, three- and four-column grids. The content was also organized into two sections: features and departments.

The departments now follow a standard structure based on a two-column grid, while the features are now based on a three-column grid. The four-column grid is used solely for the partner directory. Folio elements were also changed to provide a cleaner look.

The result is an easier to read magazine that enhances the stunning photography, while still maintaining a structure that allows sections to be easily identified by the reader. The first issue featuring the redesign, a total of 108 pages (including cover), went to the printer yesterday afternoon and I’m very excited about it. Delivery date is scheduled for October 5.

To view before and after images of the magazine, click on the “more” link below. Enjoy!

Before (left) and After (right): Cover

Before: What's New

After: What's New

Before: Cruising with Marinalife

After: Cruising with Marinalife

Before (left) and After (right): Featured Marina

Before: Sportfishlife

After: Sportfishlife

Before: Destination

After: Destination

After: Destination (continued)

Before: Destination

After: Destination